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I was asked to help create mockups for a potential live-action video that would spoof the Dollar Shave Club approach. After numerous hours of stock searching and photoshopping, I was quite happy with the results. After panel testing, however, the client went in a completely different direction.
My Role: Concept Art
Agency: Centerline Digital
Creative Director: Dan Self
Art Director: Brian Pace
Writer: Dave Ellis
Account Director: Paige Gillespie